References Where do users come from? One of the best ways toknow the origin of the readers of your website is to know what other websiteslink to yours. Referrals, or references, are the indicators that will tell youwhat websites or sources your readers come from. This data is shown in a tablethat takes into account those traffic sources that provide you with traffic.This table also shows the number of users coming from a website as well as theamount of traffic that comes from general sites. Organic traffic is alsoanalyzed, which is the one that arrives either through SEO actions (searchengine positioning) or by users who enter directly into your website. The dataof the referrals is essential. Knowing the sites that refer you and that feedyou with traffic is a basic fact that will allow you to build bridges withthem.
Remember that one of the pillars to be WhatsApp Mobile Number List able to positionbetter in Google is to get valuable links to your website. For this, it isessential to have data such as references. 3.- Interests One of the essential aspectsof marketing is to find and identify users, people who may be interested inyour offer. You can do this, among other ways, knowing your interests. Forcontent marketing, it is essential to understand the interests and issues thatmove your customers. If you want to connect with customers, it is necessary tohave information about them. Google Analytics offers you this informationthrough the keywords or concepts used in the search. The interests are thethemes and words that make the clients come to you.
What idea makes your website interesting? The interestgenerated will give you an account of the type of user that enters your webpage. In combination with other metrics, it will be possible to analyze theinterests of the clients. Through these interests, you can better specify thekeywords you use on your website. What will help you generate online marketingcampaigns with more chances of success. It is possible that you have a lot oftraffic on your website but few conversions, you should then look at theconversion funnels that you have set in Google Analytics. This way you can knowhow your website works, the number of users that have arrived through differentchannels, which pages work best or in which pages you should start to make aradical change.
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