标题: Commercial and operational shipping agency [打印本页] 作者: hoymonte2 时间: 2023-10-9 16:49 标题: Commercial and operational shipping agency Commercial shipping agency To address this issue with the expertise it demands, we interviewed specialist Lívia Silveira Moraes e Silva, who works as a commercial specialist at Wilson Sons . According to the professional, “commercial maritime agency can be understood as the search for new clients and appointments, in addition to gathering knowledge about different local economies to identify opportunities”. In other words, it consists of analyzing the needs presented and proposing solutions that offer more business possibilities. In a way, it has a very close relationship with port intelligence and market intelligence, using both to evaluate the cargo moved and the relationship they establish with the transport used for this purpose. In other words, commercial agency, in the maritime context, has to do with the survey of various factors to make strategic and duly substantiated decisions.
The biggest challenge for agents who phone database work with this modality is to find good situations, especially if we consider the current scenario, which is somewhat depressed from an economic point of view”, explains Lívia. “To overcome such obstacles, they can, first of all, build a solid network to cultivate professional contacts and monitor the market”, he indicates. It is also essential to regularly talk to people from different areas and companies — the practice helps to create a bank of information, which allows you to delve deeper into specific topics. Another essential point for Lívia is to always stay informed, because news can speed up the process of finding business — many news involve different sectors of the economy and these sectors have an important weight for the country.
That’s why it’s important to be aware of recent information and connect it to everyday action”, he concludes. The operational maritime agency The operational agent , in turn, carries out his activities at a later time than the work carried out by the commercial agent, that is, he is the one who serves the clientele attracted by the other scope of the agency. People who deal with the operations side offer complete service in terms of consultancy on legislation in force in certain locations and alternatives to minimize various costs. They are what help to optimize any operation in financial terms, supporting productivity and practices that can be adopted to make an activity viable. “The biggest challenge in the area is being able to provide a truly differentiated service, as the competition is enormous — most organizations already do the basics, and that is not enough”, points out Lívia.
